All Daily Bread articles
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Comment & OpinionDiageo’s Cîroc problem shows why celebrity tie-ups carry risk as well as reward
Diageo’s difficulties with Cîroc show the risks of tie-ups, as when a celebrity’s reputation suffers, so does that of the brand they are associated with
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Comment & OpinionWas Aldi playing fair with shock sprout supplier delisting?
Brussels sprouts have been making the news this week. But did Aldi’s surprise delisting of its sprout supplier earlier this year lead to the business’ demise?
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Comment & OpinionHow many more controversies can the salmon sector survive?
Yesterday’s revelations over organic fish farms in Scotland should set further alarm bells ringing
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Comment & OpinionHellmann’s x Fortnite collab takes fmcg gaming to the next level
Fancy a trip to mayonnaise island? Interest in the potential reach of gaming – and return on investment – is only growing, as Hellmann’s latest move shows
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Comment & OpinionKellogg’s TV ad starring Cornelius the giant green cockerel is no joke
Cereal giant Kellogg’s has splashed £12m on a bold marketing campaign, featuring a modern reinvention of its 66-year-old mascot
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Comment & OpinionWhy soft drinks titan Roger White is a ‘significant coup’ for C&C Group
White is a vastly experienced CEO with plenty of gas in the tank. His hire looks like another step in the right direction for C&C Group
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Comment & OpinionNational Food Policy: assembling an effective coalition won’t be straightforward
Environment secretary Steve Reed has promised an ‘ambitious’ cross-department policy putting food and food security at its heart
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Comment & OpinionCan Mondelez finally persuade Hershey to sell up?
Many are wondering how chocolate giant’s Mondolez latest bid for US counterpart Hershey is different from other recent approaches
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Comment & OpinionVeg wars: is Aldi’s 15p Christmas vegetable deal bad news for farmers?
It’s the most wonderful time of the year. The Christmas parties are underway, children are writing last-minute letters to Santa – and, most importantly, you can buy a kilo of carrots for only 15p
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Comment & OpinionArla’s spot of Bovaer leaves Big Dairy crying over spilt milk
The controversy surrounding Arla Foods’ use of cow feed additive Bovaer has dominated headlines for the past week – but what does it really mean for Big Dairy?
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Comment & OpinionHFSS ad ban: how porridge became the poster child for ‘hidden’ junk food
Porridge has become the poster child for unexpected HFSS products which have been included in the government’s proposed advertising ban on junk foods
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Comment & OpinionRetailers’ failure to meet climate promises is ‘recipe for disaster’
Supermarkets’ failure to meet WWF climate and nature targets ‘isn’t just bad for business – it’s a recipe for disaster’
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Comment & OpinionCan Sainsbury’s solve its ‘ridiculous’ yellow sticker self-checkout woes?
As customers continue to queue, Sainsbury’s self-checkout issues show retailers can’t give fraudsters carte blanche to do as they wish in the name of preserving ‘customer experience’
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Comment & OpinionWhy couldn’t Morrisons find a buyer for Rathbones bakery?
Morrisons’ failure to find a home for its Rathbones bakery has left many in the sector baffled as to what went wrong.
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Comment & OpinionAnother day, another Which? attack on supermarket prices
The CMA verdict is finally in for those ‘rip-off’ supermarket loyalty schemes - but Which? won’t be leaving it there…
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Comment & OpinionMove over Aperol: can Mionetto’s new aperitif own spritz?
With sparkling wine drinkers increasingly comfortable heading to own label, the ability to offer a branded spritz experience might be the livener Mionetto needs
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Comment & OpinionAllan Leighton: can Asda’s comeback kid do it again… at 71?
After a 25-year absence, Allan Leighton was met with a rapturous reception on his return to Asda. Is he the shot in the arm it needs?
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Comment & OpinionWhy Lindt denying its own ‘excellence’ risks shopper loyalty
It was particularly surprising when Lindt scuppered its own marketing claims about the ’excellence’ of its products in a US court last week
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Comment & OpinionDoes it really matter that Coca-Cola’s AI Christmas ad isn’t ‘the real thing’?
The Coca-Cola ‘Holidays are Coming’ AI Christmas ad has horrified some – but consumer testing shows it works
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Comment & OpinionLabour likely to double down as farming protest gets political
Labour has failed to set out its plans for the farming sector, but the sheer number of protesters - and their extreme views - should raise alarm bells