All Functional food articles
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NewsJuice shot category value hits £100m as shoppers seek convenient health hacks
Juice shots now account for £3 of every £5 of all incremental growth across total juices and smoothies
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Category ReportThe brands capitalising on fibremaxxing
The volume of fibremaxxing chatter online would suggest a sharp increase in fibrous snack sales
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NewsForti secures funding to back functional gelato retail launch
It’s the first significant raise since Milan Nandha and Nikhil Chikhliwala soft launched the brand at the start of the year
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NewsSupreme licenses Tonino Lamborghini energy drinks
Supreme has won the licence for Tonino Lamborghini premium energy drinks, immediately launching six SKUs to trade customers
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NewsHeineken bets on functional beer with Outdoor Brewing launch
The beers are 0.0% abv, gluten-free and contain vitamin C and magnesium
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NewsNashi Pear Juice to halt ‘hangover cure’ claims after ASA warnings
Marketing communications cannot claim that a product or service can prevent, treat, or cure human disease
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NewsFunctional chewing gum brand Life Loop lands in Tesco and Boots
Life Loop has secured its first grocery listings
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NewsZoe gut health app losses swell as it slashes membership price
Zoe has appointed mobile game giant Lior Shiff as director
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NewsVieve protein drinks founder looks for bidders
The ‘low seven-figures’ revenue business has been EBITDA profitable for the past five years, and has continued to grow at around 40% CAGR
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Category ReportWhy the giants of pop are betting big on gut health
The UK has a gut health problem. Soft drinks brands have spotted an opportunity
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Category ReportOne in four Brits now want functional drinks
Functional health benefits have shot up the wish list for soft drink shoppers in recent years
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Category ReportDo soft drinks’ functional health claims stack up?
Soft drinks suppliers would no doubt have been paying close attention when nutrition brand Zoe was reprimanded by the ASA
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Category ReportBrands bank on rising thirst for natural hydration
Before anyone had ever heard of brain-boosting nootropics, gut-friendly sodas or drinks that give you wings, people drank to satisfy one key health need: to stay hydrated
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Category ReportThe soft drinks brands refusing to jump on the functional trend
Fever-Tree, which first built its name as a mixer brand, has broadened its remit in recent years
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NewsHydration brand Phizz readies sparkling ready-to-drink duo
The cans are made with natural fruit juice, electrolytes and vitamins
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NewsNeutonic valued at $60m on functional drinks demand
Functional drinks challenger Neutonic has raised $6m (£4.4m) to supercharge its retail expansion in the UK and US
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NewsTrip eyes ‘booming’ sleep supplements market with Dream Blend duo
The supplements have launched via Trip’s website and on TikTok shop, and will hit Boots this spring
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NewsThe Grocer launches Health Summit to tackle the future of food
The Grocer is launching the Health Summit as regulation, GLP‑1s and HFSS upheaval put wellbeing at the top of food and drink boardroom agenda
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NewsHero Group snaps up The Gut Stuff
Founded by twins Lisa and Alana Macfarlane in 2017, The Gut Stuff brand supplies a range of high-fibre soft drinks and snack bars, which are listed by Tesco, Ocado and Boots
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NewsLeading CBD brands reformulate drinks in line with FSA guidance
It comes after the FSA encouraged businesses to meet its CBD provisional acceptable daily intake (ADI) of 10 mg per day