All Promotions articles
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Comment & OpinionCollaborative forecasting is a myth. Retailers must own the numbers
Collaboration in forecasting sounds appealing but it’s just a gentle name for trying to get the retailer to do their job properly, says David Sables, CEO of Sentinel Management Consultants
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NewsIceland targets over-60s with price cuts on ‘good, hearty food’
Iceland is targeting over-60s by cutting prices across hundreds of products loved by what the supermarket refers to as ‘older shoppers’
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Range PreviewM&S refreshes its Gastropub range with new ready meals from Tom Kerridge
M&S Food has refreshed its Gastropub lineup with nine new comfort food dishes – four developed with celebrity chef Tom Kerridge
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Promotional FeaturesHow collectible campaigns could solve grocery crisis
With 80% of shoppers visiting multiple supermarkets each month, discount-based rewards are failing. The solution is creating emotional connections that turn routine shopping trips into memorable family moments
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NewsMorrisons scales back loyalty price More Card promotions
Morrisons has scaled back the use of More Card for promotions, bucking the growing trend of loyalty pricing as it fights to build footfall and basket spend.
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NewsTesco Clubcard deal offers cinema tickets for £2.50
The Tesco Tuesdays scheme will allow Clubcard members to exchange vouchers for Cineworld rewards
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NewsLancashire Farm partners with Mr Bean for on-pack promotion
It will roll out across the brand’s Natural Bio, Fat Free and Greek Style ranges this October
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NewsMorrisons launches first-ever premium dine-in meal deal for £10
Morrisons’ new premium meal deal offer is £5 cheaper than equivalent offers at Sainsbury’s and Tesco
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NewsAsda calls sales directors to ‘reset conference’ amid range review speculation
It is understood the retailer is hoping to attract brands to become partners in a new phase of its range shake-up
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Analysis & FeaturesBigger, better: inside Lidl’s new-look sites
Lidl is once again accelerating its UK expansion. Our Grocer of the Year 2025 has bigger stores, a health focus and revamped layouts, backed by a new sale and leaseback strategy
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Comment & OpinionIf Pret’s golden days are over, where does it go next?
Pret has reported a 3% increase in like-for-like sales but signalled a strong focus on value for money going forward, says Jeremy Garlick, partner at Insight Traction
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NewsAsda’s first-ever meal deal set to shake up lunchtime market
Asda is shaking up the supermarket lunchtime market with its first-ever fixed-price meal deal, offering a main, snack and drink for less than £4
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NewsTesco unveils 270 new and improved frozen products in major relaunch
The move includes many own brand relaunches and a raft of deals with brands
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Comment & OpinionWH Smith’s ‘pay-to-play’ model isn’t the real problem
WH Smith’s ‘pay to play’ model was one of the great unspoken topics in our industry, says Andrew Allen, consultant and entrepreneur-in-residence at Bidfood
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NewsWes Streeting says supermarkets will be ‘set free’ to decide how to meet new healthy food standard
Streeting said that under his plans for regulation under a new healthy food standard, retailers would be permitted to use promotions to achieve the greatest results on making baskets healthier
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NewsWH Smith media fees of up to £125k branded ‘astronomical’ by retail experts
It comes after challenger brands spoke out about the high cost of ‘media packages’ last week
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Comment & OpinionCan Pret a Manger take a bite out of the meal deal market?
Pret a Manger is on a mission to test new meal deals before a full-scale rollout, but can its latest promo mechanic succeed?
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NewsMorrisons kicks off pre-Christmas price war by cutting hundreds of prices
Morrisons has targeted ‘key volume lines’ and cupboard essentials, cutting the price of chicken breasts, olive oil and enchilada meal kits, by around 18% on average
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NewsSupermarkets scale back on voucher sites
Figures shared by discounting website VoucherCodes show a 37% drop in grocery offers published on the site in the first half of the year
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NewsWH Smith ‘taking advantage of challenger brands’ with media support packages
Challenger brands say WH Smith is charging exorbitant sums despite poor implementation and compliance issues





