All Protein & sports nutrition articles
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News
Fuel10K expands into home baking with duo of protein cake mixes
Each mix provides between 10g and 15g of protein per serving
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Category Report
Cereal gets a spruce-up: cereals category report 2025
Britain’s biggest cereal brands have seen volume sales crumble in the face of soaring prices. How are they renovating their ranges?
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News
Tesco unveils Gut Sense and High Protein ranges in own-label shake-up
The ranges were developed in response to shopper demand, said Tesco
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News
Crediton boosts protein content of Pro Mlk shake range
The processor’s brand will contain 25g of protein from March, while it is also launching a vanilla-flavoured variant
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News
Aldi rolls out Kri Kri High Super Spoon Protein Ice Cream tubs
Chocolate Hype and Peanut Butter Load provide 24g of protein per 450ml tub
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News
Mighty Slice nets almost £1m in fresh investment as Giles Brook backs high-protein cheesecake brand
Brook invested a significant chunk of the £750k round, alongside YouTuber Willne, who has more than seven million subscribers, and Harry Hugo, co-founder of influencer marketing consultancy The Goat Agency
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News
Moving Mountains eyes expansion into drinks, cereal and ice cream
The brand has applied to register its name as a trademark with the IPO across several additional classes
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Range Preview
Explore mushrooms, brain and gut food in Marks & Spencer's health range overhaul
M&S is doubling down on health and wellness with new science-backed products designed for a new breed of informed consumer
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News
Tribe raises £2.4m as it launches ‘UK first’ for energy bars
Natural energy bar challenger Tribe has raised £2.4m to back the launch of a new range made using adaptogens
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News
Trek expands hit Biscoff range with Protein Flapjack variant
Last year’s co-branded Power bar cashed in £3.9m in its first nine months
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News
Graham’s The Family Dairy launches high-protein ice creams and cottage cheese
The Scottish dairy supplier’s sales of protein-based dairy products now make up more than 25% of its total sales
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News
Fuel10k launches Multigrain Hoops protein cereal duo into Asda
The innovations are positioned to appeal to younger shoppers looking for ‘tasty, healthier breakfast’
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News
The Gym Kitchen expands chilled ready meal and food-to-go range
The innovations have rolled into Asda and Tesco, backed by a marketing push
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News
M&S backs brain health and mushrooms in new year NPD drive
Two brand new functional food & drink ranges have launched into M&S food halls and Ocado
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News
Nestlé debuts protein shots for weight-loss drug users in the US
The shots are on sale in the US via Amazon, priced at $10.99 for a four-pack
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News
Tofoo Co expands added-value range with four new products
The range includes Sweet Chilli Cubes, Dippers, Veggie Balls and a Stir Fry block
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News
Beyond Smash burgers launch into Tesco ahead of Veganuary
The Smash burgers are designed to have the same taste and texture as the Beyond Burger but with a slimmer patty
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Rankings
Sports nutrition 2024: protein lines boosted by meal deals
Huel, Grenade and Warrior all achieved gains partly as a result of greater use of meal deals
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Rankings
Dairy - cheese 2024: snacking and protein buoy cheese value
For the second year running, Strings & Things is the star of the cheese category
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News
Quorn expands snacking range with Smoky BBQ Bites
The bites will be available from 30 December in Asda and Tesco