All Shopper trends articles
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Comment & OpinionBrands are missing a trick by neglecting older shoppers
As our population ages, there is a huge opportunity for brands to target older consumers, says Jonny Forsyth, director of Mintel Food & Drink
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NewsMedia Bites 2 December: Asda debt, Black Friday, seasonal workers
In the week after Asda appointed its new chairman, Allan Leighton, the nationals focused on the supermarket’s ongoing financial woes
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Promotional FeaturesRetail media best practice: the five things that every brand needs to know
Retail media is flying. But with the scale and breadth the medium offers, what does good look like? Read on to learn how best to work across the funnel to achieve optimum success.
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Promotional FeaturesHow UK retail will meet the demands of the informed customer
Change is inevitable for retailers as consumers become increasingly knowledge-hungry. Discover the key focus points that will help satisfy that thirst for information.
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ProfilesMy food & drink job: Sarah Gerrard, category & insights manager, White Rabbit Pizza
The free-from expert uses data to ‘bridge the gap between what consumers want, and what they see on the shelf’
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Comment & OpinionTwo Japanese flavours set to take the UK by storm
Japanese cuisine is growing in popularity, particularly among younger consumers, says Regina Maiseviciute Haydon, food & drink global analyst at Mintel
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Category ReportWhat is the future of the booze aisle?
To reverse sliding alcohol sales, merchandising is becoming more inventive and tech-savvy – from walk-in chillers to AI sommeliers
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Comment & OpinionThe trouble with AI-generated personas
By generating synthetic personas that mimic humans, researchers can explore diverse consumer behaviours, preferences and trends at scale, say Kerry Jones of Greencore, and Julia Brannigan of Bulbshare
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NewsM&S adds tteokbokki duo to tap booming Korean food trend
It comes after Mintel predicted the dish would hit the mainstream in 2024
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Category ReportThe fashion for fermented: functional foods trends 2024
Move over protein. Fermented foods are the latest trend to take the functional world by storm. Is it a fad or a long-term opportunity?
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Comment & OpinionWhy small brewers are turning their back on craft beer
Can SIBA’s ‘Indie Beer’ mark make an impact on consumers?
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NewsBebeto taps viral TikTok trend with freeze-dried sweets range
The innovations are claimed to offer a ’fun, sensory experience like no other’
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Comment & OpinionPerfectTed’s Nespresso pods are a potential game-changer for matcha
With its vibrant green colour and accompanying ’hot-girl’ aesthetic, matcha tea was arguably *the* drink of Charli XCX’s ’brat summer’
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Comment & OpinionHow wellness culture is shifting fmcg buying habits
UK shoppers are increasingly prioritising healthier options, says Melissa Petch, client director for healthcare, beauty, household & baby, Circana
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Comment & OpinionThe missed opportunity in lunchtime food to go
Food retail has only about one third of the food to go market, says Emma Bryan, head of commercial at Freshpak
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Category ReportPetcare eyes wellness: trends report 2024
Petcare is following the human trend for wellness, with a raft of products emerging that offer ‘a holistic approach to animal care’
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Feature SynopsisFocus On Ethical Trading: 16 November
This year is the 30th anniversary of Fairtrade products first going on sale in the UK
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Analysis & FeaturesGlobal flavours, premium food to go, chocolicious: Bidfood 2025 trends revealed
Despite British consumers still feeling the pinch of the cost of living crisis, out-of-home forecasts suggest diners are ready to flock back to comfort and affordable luxury in 2025
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Promotional FeaturesHow Coca-Cola delivered consumer campaign objectives with mobile coupons
Discover how Coca-Cola and other leading brands are using mobile coupons to deliver instant rewards.
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Category ReportWhy pasta is getting posher: pasta & pasta sauces trends 2024
Think pasta is just a cheap staple? Think again. Premium pasta is booming, and fresh filled is now the UK’s top variety. How come?