All Shopper trends articles
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Promotional FeaturesHow collectible campaigns could solve grocery crisis
With 80% of shoppers visiting multiple supermarkets each month, discount-based rewards are failing. The solution is creating emotional connections that turn routine shopping trips into memorable family moments
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NewsAldi trolls Tesco and M&S with real cake sandwich
The NPD will be stocked in Aldi’s bakery aisles for a limited time
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NewsFix’s ‘original’ Dubai chocolate hits UK through Harrods tie-up
The viral trend is thought to have been inspired by Fix’s Can’t Get Knafeh of It bar
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NewsCarnation jumps on pistachio boom with new Drizzle dessert sauce
The ‘premium dessert sauce’ combines condensed milk with pistachio flavour
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Category ReportPasta changes shape: trends in pasta & sauce 2025
Shoppers are looking beyond spaghetti and fusilli to new varieties of pasta, as well as new sauces inspired by world cuisines
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Category ReportSomething to smile about: trends in oral care 2025
Oral care’s value sales are rocketing as stylish and sustainable challengers put pressure on the biggest players to up their game
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Comment & OpinionGoodbye Dubai? Why the pistachio chocolate trend is here to stay
The proliferation of Dubai-style innovation chocolate has served as a platform to introduce pistachio as a core flavour in confectionery
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Category ReportHow functional can dairy get?
Today’s shoppers want enhanced benefits from their food and drink – and suppliers say dairy is perfectly positioned to take advantage
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Category ReportThe trolley problem: petcare category report 2025
Supermarkets and pet shops are losing sales as a new generation of pet parents turns to online and bargain stores. How can the mults fight back?
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NewsLindt Dubai-style chocolate bars reduced to clear in Tesco
Lindt recently expanded the range with white and dark chocolate variants
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Promotional VideosWhat’s driving the next-gen nicotine category
As cigarette sales decline, smoke-free formats are reshaping the category. Watch this video to find out how retailers can tap into this fast-growing market and meet evolving consumer demand.
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Category ReportX-rated chocolate: trends in chocolate 2025
Ads for chocolate are about to be banned from TV before the 9pm watershed and outlawed online. How will this affect sales?
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NewsTaste the ‘number one’ concern for functional drinks shoppers
Over half of those surveyed said taste was “very important”, the highest of all decision factors surveyed
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NewsNon-alcoholic beer and cider trademarks boom amid booze sales slowdown
Brands including Kronenbourg, BrewDog and Lucky Saint have all debuted new non-alcoholic NPD in recent years
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Comment & OpinionRIP Rum Stripe: Why can’t big beer get ‘beyond beer’ innovation right?
Non-beer innovations are churned out regularly by the major brewers in the US. So why are versions from UK brewers more hit and miss?
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Analysis & FeaturesIs it time for a rethink on our cashless future?
Cash is undergoing a resurgence, backed by advocates for vulnerable people and security-conscious governments. So is the future really as cashless as once imagined?
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Promotional FeaturesHow retailers can adapt to inflation-driven shopping shifts
Inflation anxiety across the globe is translating directly into changed shopping habits, making it difficult for retailers to respond accurately and efficiently. Here, Trevor Jordaan, senior industry strategies director at Blue Yonder, explains the dynamics in different markets and how retailers need to adapt.
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Promotional VideosWhat’s driving the rapid growth of energy drinks
Energy drinks are no longer a niche segement, they’re driving growth across soft drinks. Watch this video to discover how innovation and shifting shopper habits are reshaping their role in-store.
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Category ReportThe next gen tea drinker: trends in hot beverages 2025
Tea is outperforming coffee thanks to younger Brits choosing hip brews that offer ‘clean’ caffeine and functional herbal infusions
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Category ReportBlack gold: trends in hot beverages 2025
Coffee bean prices have hit record highs as the result of climate change around the globe. How is that affecting Brits’ thirst for coffee?