All Shopper trends articles
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Category ReportWhat’s stirring in yoghurts & potted desserts? Trends report 2026
Shoppers hoping to pick up a pot of natural or Greek yoghurt in February might have been disappointed as a viral craze drove out-of-stocks
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Category ReportViral yoghurt recipes: frozen bark and flatbread
Japanese cheesecake is just one example of how TikTok trends are driving sales of yoghurt
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NewsTrueStart adds Espresso Coffee Concentrate to tap ‘booming’ iced coffee demand
The carton contains enough concentrate to make 20 espresso coffees
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NewsFood and drink spending falls in real terms across UK
The Share of Stomach Index is a new quarterly report from The Grocer based on Spendmapper analysis of card transactions from 180,000 consumers
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Analysis & FeaturesAs inflation bites, why are budget food ranges disappearing?
With the cost of living squeezing shoppers ever harder, you’d expect value ranges to be expanding – but the opposite is true. What’s going on?
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Category ReportHow ‘picky bits’ are supercharging the aisle: deli trends 2026
The appetite for ‘picky bits’ has pushed value sales of deli items up 6.7% to just shy of £3bn in the past year
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Category ReportLovelier lunches for hybrid workers
Supermarkets can testify to the appeal of the deli aisle at lunchtime
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Category ReportPickles, condiments and posh dips take centre stage
Condiments are no longer an afterthought in deli
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Analysis & FeaturesWho is worst hit as the UK buys less food & drink?
GLP-1 weight-loss drugs are only part of the story as data shows spend is down or in suppressed growth in multiple channels
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Category ReportThe rise of ‘affordable indulgence’
Deli is often associated with excitement and flavour, but it’s rarely known for coming cheap
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Promotional FeaturesHow marketers can sharpen tech tools to unlock long-term value
How FMCG marketers can sharpen martech for long-term value.
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Category ReportThe changing face of beauty and personal care: trends in 2026
Boots said shoppers ’are investing in trusted classics and luxury staples while experimenting with fleeting trends and affordable brands’
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Category ReportMore than half of men now shave their body hair
In the past year, value sales of men’s razor blades have grown 1.9%, or £4.9m. [Worldpanel]
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Category ReportAsian beauty’s influence grows as men ‘catching up’ on skincare spending
Boots sells a Korean skincare product every 30 seconds
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Category ReportRefillable & whole-body men’s deo goes from ‘niche to fixture essential’
With sales of men’s deodorants up 5.4% in value, Unilever recently unveiled Dove Men + Care Whole Body Deo
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Category ReportHow budget beauty brands are winning share
Savvy shoppers are no longer ashamed to buy budget items
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Analysis & FeaturesWill AI shopping kill the supermarket website?
AI chatbots are muscling into e-commerce with product recommendations and even purchase features. Can supermarket websites survive?
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Comment & OpinionHave we hit peak matcha, and could ube be about to take over?
With Oatly, Alpro and Forest Feast all launching matcha products in the last week, will the matcha mania ever stop or is green a has-been?
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NewsSupermarkets poised to win fuel spend as drivers become more price‑conscious
Lumina Intelligence revealed 49% of motorists chose supermarkets as their preferred forecourt





