All Shopper trends articles
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News
Taste the ‘number one’ concern for functional drinks shoppers
Over half of those surveyed said taste was “very important”, the highest of all decision factors surveyed
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News
Non-alcoholic beer and cider trademarks boom amid booze sales slowdown
Brands including Kronenbourg, BrewDog and Lucky Saint have all debuted new non-alcoholic NPD in recent years
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Comment & Opinion
RIP Rum Stripe: Why can’t big beer get ‘beyond beer’ innovation right?
Non-beer innovations are churned out regularly by the major brewers in the US. So why are versions from UK brewers more hit and miss?
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Analysis & Features
Is it time for a rethink on our cashless future?
Cash is undergoing a resurgence, backed by advocates for vulnerable people and security-conscious governments. So is the future really as cashless as once imagined?
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Promotional Features
How retailers can adapt to inflation-driven shopping shifts
Inflation anxiety across the globe is translating directly into changed shopping habits, making it difficult for retailers to respond accurately and efficiently. Here, Trevor Jordaan, senior industry strategies director at Blue Yonder, explains the dynamics in different markets and how retailers need to adapt.
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Promotional Videos
What’s driving the rapid growth of energy drinks
Energy drinks are no longer a niche segement, they’re driving growth across soft drinks. Watch this video to discover how innovation and shifting shopper habits are reshaping their role in-store.
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Category Report
The next gen tea drinker: trends in hot beverages 2025
Tea is outperforming coffee thanks to younger Brits choosing hip brews that offer ‘clean’ caffeine and functional herbal infusions
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Category Report
Black gold: trends in hot beverages 2025
Coffee bean prices have hit record highs as the result of climate change around the globe. How is that affecting Brits’ thirst for coffee?
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Category Report
Meat-free, naturally: trends in meat alternatives 2025
Concerns over UPFs are contributing to sinking sales for alt-meat. But more natural ingredients such as tofu are bucking the trend
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Analysis & Features
A big fat mistake? The building backlash against seed oils
In the US, debate (and misinformation) about seed oils is leading brands to turn their backs. What are the arguments? And how will it affect the UK?
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News
Co-op and Waitrose add Dubai-style chocolate treats as viral trend continues
It comes after M&S recently installed dedicated ’nuts about pistachio’ displays
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Promotional Videos
How the coffee category is delivering real growth opportunity for retailers
With tastes evolving and demand for café-style experiences at home on the rise, how can retailers and brands work together to keep coffee shoppers engaged and drive category growth?
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Analysis & Features
How sustainable packaging is undergoing a style makeover
From whisky to deodorant, a new wave of brands are proving that recycled, refillable, and responsible products can still be stylish — and sell
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Category Report
The self care shake-up: trends in OTC remedies 2025
Great news for OTC brands: the new NHS 10-year plan puts self care at its core. How can they make the most of the opportunity?
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Category Report
Healthy competition: trends in breakfast & brunch 2025
The likes of oats and yoghurt are winning share as Brits try to eat healthier in the morning. Where does that leave breakfast staples?
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Comment & Opinion
Tesco’s Birthday Cake sandwich: harmless fun or public health fiasco?
Tesco’s Birthday Cake sandwich has raised comments over its nutritional value. But it’s only around for four weeks
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News
Tilda expands dry rice range with Sticky and Pudding variants
They were developed in response to two ‘influential shopper trends’: global cuisine and nostalgia
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News
Waitrose declares ‘sober summer’ as low & no-alcohol sales soar
Waitrose has launched new alcohol-free serves from brands including Pentire, Lucky Saint, Mother Root, Botivo and Fever-Tree
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News
The Curators and Tajín launch chilli & lime pork puffs
The limited-edition snacks have launched via The Curators’ webstore
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Category Report
Cocktails get their groove on: trends in RTDs & hard seltzers 2025
RTD brands are finding favour with revellers at music festivals. How are they working to also please shoppers?