All Shopper trends articles
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News
Morrisons adds 370 products in major world foods shake-up
Morrisons used More Card and regional data to tailor its world food range to each store’s local community
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Category Report
Rolling in the dough: trends in bread & baked goods 2025
Sourdough is a proven money spinner. With sales rising fast, big brands are having another stab at the market. Can they earn a crust this time around?
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News
WeightWatchers files for bankruptcy amid GLP-1 drug boom
WeightWatchers said it was navigating a ‘rapidly evolving weight management landscape’
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Comment & Opinion
Can Monkey mascot provide a pick-me-up for sales of PG Tips?
PG Tips has brought back its famous knitted mascot less than a year after his retirement. Will the move revive the brand’s fortunes?
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News
Jimmy’s Iced Coffee launches limited-edition Donut flavour
The launch will be backed by PoS and a nationwide sampling campaign
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Comment & Opinion
Is UPF opposition just plant-based scaremongering?
Ultra-processed food is a real concern but the answer isn’t to vilify innovation, says Alex Robinson, Hubbub CEO
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News
Tootoomoo debuts pan-Asian food-to-go range in Sainsbury’s
All products are included in Sainsbury’s’ premium £5 meal deal
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News
Dash distances itself from growing functional soft drinks trend
Functional beverages grew sales by over 30% in 2024, according to Mintel and Kantar
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Comment & Opinion
Pistachio problems and Toblerone troubles: why UK chocolate has become an expensive treat
The Dubai-style chocolate trend has triggered pistachio shortages, while cocoa shortfalls suggest prices might be higher long term
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Category Report
How snacks are going viral
As HFSS brands face an advertising crackdown, some are trying to emulate TikTok sensation Takis. So, what does it take to go viral?
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News
M&S and Iceland add Dubai-style chocolate bars amid viral trend
M&S has added a Pistachio version of its chunky tablet, The Big Daddy
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Comment & Opinion
Secrets of Supermarket Buyers: Denise van Outen examines Waitrose’s ‘sexy’ products
The programme acts an as excellent advert for Waitrose, but lets us down on the ‘secrets’ front
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News
Ritter’s Pistachio bar ‘flying off the shelves’ amid Dubai chocolate craze
The limited-edition tablet has become Ritter’s fastest-selling SKU in the UK
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News
Luxury chocolate Easter eggs driving increased seasonal spend for Brits
GlobalData found that shoppers planned to spend an average of £124.75 this Easter
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Profiles
My food & drink job: Elahe Tolooei, NPD and marketing assistant, Cambozola
‘One of the biggest misconceptions about working in the food industry is that we get to sit around eating delicious food all day’
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Category Report
Bye-bye, beard? Trends in male grooming 2025
As razor blades’ volume decline slows, the UK might be nearing ‘peak beard’. Brands are now aiming to ‘optimise’ men’s routines
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Analysis & Features
Dubai chocolate: how it started, and how retailers and brands have fanned the flames
Demand is so high that Waitrose and Lidl have imposed a two-bar limit on transactions to manage stock levels
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News
Pernod Ricard backs mezcal to make supermarket debut
Unlike tequila, mezcal can be made with many different varieties of agave
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News
Altos launches ready-to-serve Strawberry Margarita in time for summer
The NPD follows the introduction of Altos Lime Margarita in February 2024
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Comment & Opinion
Culture first: why Dubai chocolate is winning on social media
The Dubai chocolate trend has a culture-first momentum that modern brands should harness, says Christina Miller, chief social officer at VML EMEA