All Soft drinks articles
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Analysis & FeaturesHow do shoppers plan to stock up for the World Cup?
Shopping more often, buying bigger and trying new products: supermarkets and shoppers are in for a busy time during this summer’s World Cup
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NewsYorkshire Tea rolls peach and raspberry iced tea into Sainsbury’s
The iced teas are made using a bespoke tea extract made from Yorkshire Gold Loose Leaf, and natural flavours
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NewsWales DRS: Plaid Cymru urged to rethink inclusion of glass
It is understood Exchange for Change is to resubmit its bid, ahead of the new 2 June deadline, without major changes
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VideosWhy protein has a long and healthy future
Will protein-rich products continue to surge as competition in the health-focused UK market ramps up?
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NewsInnocent adds creamy smoothie trio to tap ‘little treat’ culture
The smoothies contain blended fruits and coconut milk to create a ‘luxurious texture’
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NewsJuice shot category value hits £100m as shoppers seek convenient health hacks
Juice shots now account for £3 of every £5 of all incremental growth across total juices and smoothies
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NewsCoca-Cola Hellenic enjoys bumper start to year
An early Easter and four extra selling days pushed the bottler to 9.6% volume growth
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NewsMarcus Rashford unveiled as Volvic brand ambassador
The England and Manchester United forward has teamed up with the Danone-owned water brand ahead of a major summer of sport
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NewsNashi Pear Juice to halt ‘hangover cure’ claims after ASA warnings
Marketing communications cannot claim that a product or service can prevent, treat, or cure human disease
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ProfilesMy food & drink job: Grace Wood, field sales degree apprentice, Coca-Cola
‘I’ve always had big ambitions and loved pushing myself to try new things, which has definitely shaped where I am now’
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NewsCosta Coffee and McVitie’s team up for co-branded Jaffa Cake iced coffee RTD
Costa Coffee relaunched its RTD range last summer after sales slid by a quarter in 2024
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NewsCarlsberg shrugs off Middle East conflict fears in upbeat first quarter showing
The brewer reported organic volume growth of 2.8% and organic revenue growth of 3.6% in the first quarter of 2026
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Category ReportWho are the challengers shaking up soft drinks?
The grip that ‘big pop’ has on soft drinks is slipping. Young shoppers in particular are growing indifferent despite big pop’s best efforts
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Category Report‘Talk to us about craft drinks, not just soft drinks’
Drinking culture has been turned upside down in recent years, with cash previously spent on booze now flowing into soft drinks
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Category ReportDairy braces for sugar tax as most fizzy drinks duck new limit
You might have a sense of déjà vu right now. Soft drinks brands are mulling a similar dilemma to 2018: change their recipes or pay more sugar tax
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Category ReportNostalgia and fruit mix flavours drive drinks NPD
Life tastes good. Same great taste. Just for the taste of it. Taste the thunder… Soft drinks ad slogans have long centred on the ‘T’ word
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Category ReportWhy the giants of pop are betting big on gut health
The UK has a gut health problem. Soft drinks brands have spotted an opportunity
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Category ReportBrands lean on limited editions to test the market
It’s the oldest sales trick in the book: limit supply to drum up demand
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Category ReportOne in four Brits now want functional drinks
Functional health benefits have shot up the wish list for soft drink shoppers in recent years
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Category ReportDo soft drinks’ functional health claims stack up?
Soft drinks suppliers would no doubt have been paying close attention when nutrition brand Zoe was reprimanded by the ASA





