All Packaging articles
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NewsBenecol unveils packaging and branding revamp
The initiative, backed by a ‘six-figure marketing investment’, includes national PR activity, media campaigns and in-store marketing. The business has also secured celebrity partnerships with TV personalities Alex Jones and Gok Wan
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Comment & OpinionHow food brands can resolve the industry’s trust problem
The problem isn’t always what food brands say. Sometimes it’s what the packaging, the language and the visual cues lead us to believe. Ben Martin asks whether the industry needs a clearer line between persuasion and implication.
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Analysis & FeaturesWhat Andy Burnham’s EU reset could mean for food and drink
Ten years on from the Brexit vote, Andy Burnham has pledged to set out ‘different options’ for the UK’s relationship with the EU. So what are these options and how will they affect food and drink businesses?
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NewsCompliance schemes slam industry’s ‘reckless gamble’ over plastic tax
The Packaging Scheme Forum said the government should concentrate on evolution, not wholesale reform
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Analysis & FeaturesWhat the food and retail industry needs from the budget
New CPI inflation figures this week prompted last-ditch food industry calls for the government to help by delivering a much-needed cost-cutting budget on 28 October
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NewsBeatbox RTDs ‘could appeal to under-18s’, Portman Group rules
Beatbox’s boozy 6.1% abv cocktails come packaged in Tetra Pak containers and are sold in Morrisons stores
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NewsAbra-ca-Debora overhauls pancake recipes to tackle category decline
Its chilled ready-made pancake range is now HFSS-compliant
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NewsM&S and John Lewis bosses set out budget demands for Chancellor
M&S chief Stuart Machin said he had written to John Healey directly ‘to set out what needs to change’
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NewsPlastic tax system in chaos as government announces new bailout
The four UK enforcement bodies have stepped in to try to tackle plastic fee chaos
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Comment & OpinionPackaging must do more than stand out, it must help people buy
As growth gets harder grocery brands are under pressure to stand out, but the better starting point for packaging is simpler: what will help people buy, says Kathryn Jubrail, partner at Mother Design
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Comment & OpinionWhen salt becomes a statement worth paying for
Basic categories like salt and butter are being bought as identity signals, not staples, but most packaging is still briefed for the shelf, not what it says about the shopper, says Sarah Knox, senior strategist at Lewis Moberly
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NewsKepak Foods bids to ‘take meat snacking mainstream’ with Kings biltong and jerky rebrand
It comes after Kepak acquired Kings’ owner New World Foods from Valeo Foods Group last year
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Comment & OpinionA year to go: what industry still needs before DRS goes live
With all the structural pieces in place, the next 12 months must deliver clarity for producers and retailers, says Andy Bagnall, director general of the British Soft Drinks Association
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NewsBoots celebrating 30 million items recycled in packaging return scheme
The Recycle at Boots scheme rewards shoppers with £5-worth of Advantage Card points when they return five eligible packaging items and spend £10 in store
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Analysis & FeaturesWith one year to go, how ready is industry for the deposit return scheme?
RVM construction is underway at some stores, but issues around VAT, Wales and price capping remain potential bumps in the road
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NewsTony's Chocolonely Open Chain button at risk under EU greenwashing law
New EmpCo requirements ‘affect how the Tony’s Open Chain logo can be used on pack’, according to Tony’s Chocolonely
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Comment & OpinionPeople are questioning recycling. Now’s the time to show it’s worth it
Wrap’s research shows public trust in recycling is falling, especially among younger audiences. Proof, not just prompts, is what rebuilds confidence, says Lucy Graham, marketing manager at Wrap
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NewsMüller unveils category-first chilli chocolate Frijj flavour for Halloween
The limited-edition drink capitalised on the growing trend for ‘swicy’ flavour combinations which blended sweet and spicy tastes, Müller said
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NewsGraze cuts plastic by 75% in packaging update
The packaging refresh forms part of a wider overhaul of the brand, including a rebrand and new product launches
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Partner FeaturesFive ways to future-proof packaging
As packaging regulations change, so must your strategy to make sure your business is fully future-proofed





