All Spirits articles
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NewsAperol grows pre-mixed offer with canned RTD spritz
The new cans will sit alongside Aperol’s bottled aperitif cocktail, launched last year
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NewsSpirits debate puts pressure on Pernod Ricard shares
Pernod Ricard’s share price has faced further pressure after a downgrade to its sales outlook, with investors waiting to see if spirits’ woes are structural
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NewsGlobal Brands targets Gen Z with ‘no-nonsense’ Quadz RTD cocktail brand
Each 200ml bottle of Quadz contains the equivalent of four shots of vodka
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NewsPernod Ricard returns to volume growth
The spirits giant has begun to see sales improve as it cuts prices, introduces smaller formats, targets convenience and launches more low & no alcohol products
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NewsEl Jimador joins burgeoning RTD segment with margarita duo
The 6.5% abv pair would tap growing demand for canned bar-quality cocktails, El Jimador said
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NewsFunkin Cocktails adds RTD spritz trio for earlier drinking occasions
Rising demand for lighter, more sessionable drinks was behind the NPD, Funkin said.
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NewsRémy Cointreau launches transformation plan under new CEO
Rémy is seeking to become less tethered to macroeconomic cycles for growth
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NewsMount Gay enters spiced segment with Bajan Spiced NPD
The UK is the fastest-growing rum-based spirit market in Europe, according to Grand View Horrizon research
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NewsCornish distiller Tarquin’s seeks £1m to fuel US growth
The brand has turned to the crowd for the first time
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Comment & OpinionWomen don’t need new beer, they need new reasons to buy it
Beer marketing has historically been aimed at men, says Ruth Stubbs, EMEA CEO at Wavemaker. Here’s how to change that
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NewsFireball rapped over ‘irresponsible’ shot glass ad
Fireball said the advert was ‘a playful nod’ to darts, rather than an instruction to drink excessively
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NewsUK sees record export growth, but US sales slump after Trump’s tariffs
While total global exports topped £25bn for the first time, growth slumped in H2 in the US, while sales to the EU still fell far short of pre-Brexit levels
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Analysis & FeaturesPernod Ricard x Brown-Forman: Are Jameson and Jack good bedfellows?
Jack Daniel’s and Jameson are two of the most iconic booze brands in the world. Soon they could share a common owner.
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NewsHuel founder unveils ‘luxury’ sambuca brand Cimbroni
The Italian liqueur has launched initially via DTC
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NewsPernod Ricard and Brown-Forman in talks over spirits merger
A deal would bring together a suite of premium alcohol brands, including Havana Club, Martell and Ballantine’s on the Pernod side and Woodford Reserve, Old Forester, El Jimador and The Glendronach within Brown-Forman portfolio
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NewsSlingsby Gin owner snapped up from administration
The deal includes the Slingsby brand, but not the Spirit of Harrogate retail premises
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NewsDiageo sells Royal Challengers Bengaluru cricket team for £1.4bn
The proceeds will likely knock 0.1x off Diageo’s net debt/EBITDA ratio
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NewsProfit warning wipes out two-thirds of Distil’s remaining valuation
A fresh profit warning from spirits company Distil has wiped out 63.6% of the embattled company’s market valuation in a day
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Category ReportThe rise of premium and nostalgic pints
Booze brand directors could be excused for reaching for the bottle right now. That’s because sales data for many big-name beers and ciders doesn’t make for pleasant reading
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NewsBadwater Tequila lands supermarket debut for pineapple-flavoured RTD
Badwater’s RTDs are made with blanco tequila, real fruit juice and natural flavours