All Celebrities articles
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NewsSazerac invests in Kendall Jenner’s 818 Tequila brand
Tequila is one of few bright spots in spirits globally
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Analysis & FeaturesWhat will the World Cup deliver for fmcg brands?
This year’s World Cup spans three huge, far-away countries, and most matches are kicking off late at night for UK viewers. How are brands and retailers showing up?
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NewsQueen drummer Roger Taylor launches Provence rosé wine
The wine is a bend of 70% grenache and 30% cinsault grapes
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NewsNando’s launches ‘viral’ Bukayo Saka peri-peri sauce into retail
The sauce is suitable for vegan, vegetarian, gluten-free, kosher and halal shoppers
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NewsBenchmark Drinks aims to reinvent wine with ‘stylish’ All (Good) Things brand
All (Good) Things was about ‘delivering wines that consistently outperform their price point’, Benchmark Drinks said
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NewsDrinks brands pull sponsorship of Wireless Festival over Kanye West booking
It follows a series of antisemitic remarks made by West in recent years
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Analysis & FeaturesFood and drink’s most outrageous japes for April Fools’ Day 2026
As in the wider market, this April Fools’ Day reveals a plethora of co-branding tie-ups
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NewsShades by Niko confectionery brand tops 2026 NIQ Million Club cohort
Shades is backed by Candy Kittens co-founders’ investment fund Tuckshop London
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Comment & OpinionFood Lovers Uncut: Waitrose web series gets off to a wobbly start
Will Hughes – aka What Willy Cook – rummages through the fridge of impassive Sex Education star Connor Swindells
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NewsDua Lipa joins Nespresso as brand ambassador
A new global Nespresso campaign featuring the pop star will launch on 14 April
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NewsWaitrose signs up Will Hughes for Food Lovers Uncut YouTube series
Food Lovers Uncut is a new long-form content series, hosted by food influencer Will Hughes – better known as What Willy Cook
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ProfilesMo Farah on marathon fuelling, cheat days and ingredients labels
The retired athlete shares his tips for healthy nutrition and improving your running
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Comment & OpinionFantasy food hook-ups: grocery’s ultimate Valentine’s Day duos
Strap yourself in for The Grocer’s ultimate fantasy food collaborations – the kind that could be genius, could be awful, but would definitely get people talking
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NewsHallgarten & Novum Wines ‘encouraging’ suppliers to lower abv
Last year’s duty changes that see wine taxed according to its alcoholic strength were the starting point for discussions around abv reduction, Hallgarten & Novum said
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NewsKing Charles opens Butlers Farmhouse Cheeses ‘cheese campus’ following fire
The Lancashire family cheesemakers’ new campus opens following a fire at its Longridge office and packing site in November 2023, where hundreds of tonnes of cheese stock were lost just six weeks before Christmas
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Comment & OpinionRinse it like Beckham: why celebrity endorsements can’t save brands now
At the end of the day, a celebrity can’t replace the importance of your product, says Robert Volten of Chuck Studios
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Range PreviewBattle of the Valentine’s Day supermarket dine-in deals
Retailers roll out their annual dine-in deals while attempting to hold prices steady in a market still under pressure from inflation and loyalty pricing
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NewsWilkinson Sword teams up with Williams F1 to ‘accelerate visibility’
The partnership with Williams is the biggest brand sponsorship to date by an Edgewell Personal Care name
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NewsMo Farah joins Buxton and Mind for mental wellbeing campaign
The push seeks to highlight ‘the crucial link between physical activity, hydration and mental health’
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NewsNcuti Gatwa invests in functional hydration challenger Punchy
Sales of Punchy’s hydration range grew by 308% in 2025, according to the brand





